The Business Case for Social Good

The Business Case for Social Good

3-Tip Mini Course

We’ll explore the most frequently reported benefits or the business case for implementing a CSR program for your company which include development of new market opportunities, a genuine belief that what’s good for a community is also good for business, attracting and retaining top talent, building brand value and customer loyalty, staying ahead of regulatory issues and optimizing operations.  Then we'll look at 10 decisions a mission-driven company needs to make as they look to implement a Corporate Social Responsibility program.

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5% To Change The World

For every $100 students like you spend at, we donate $5 to nonprofits that help to advance our mission of eradicating extreme poverty, improving global health and mitigating climate change by 2045.

  • $1 goes to CHOICE Humanitarian to fight extreme poverty in the developing world, using their "Self Developing District Model" for helping villages and entire communities lift themselves out of poverty.
  • $1 goes to Rotary International to fund its effort to eradicate polio. That $1 is enough to deliver one life-saving dose to an at-risk child.
  • $1 goes to to fight climate change. Every dollar not only offsets more than 100 kilos of carbon but also supports projects with other benefits, such as helping families acquire clean cookstoves that improve their health and economic status.
  • $2 go to other projects we support, including scholarships for disadvantaged youth.

When you take courses at, you not only learn how to change the world, you actually do!

What's included?

6 Videos
1 Quiz
7 Texts
Andrea  Barnes
Andrea Barnes

About the instructor

Andrea Barnes, President of the Giving Principles has been active in the non-profit arena for more than 30 years.  She currently serves as President and CEO of ECHO Connection, a corporate charity with operations worldwide.  She has served as CEO of the MORE Project, Sr. Vice President for Globus Relief, Director of Development for the Waterford School, the Pioneer Theatre Company and was General Manager of the Gina Bachauer International Piano Foundation.  Andrea is a public speaker, an educator, author and consultant.

Ms. Barnes graduated from the University of Utah with a B.A. in German and an M.F.A in Arts Administration.  She has served on various boards and councils including the Kingsbury Hall, AFP Education Committee, Utah Society of Fundraisers Board of Trustees, the Children’s Center Capital Campaign Committee, Gina Bachauer International Piano Foundation Board of Trustees, University of Utah College of Fine Arts Alumni Council, as a delegate to the Women's Legislative Council, Salt Lake Junior League, Advisory Board Member for Travelers Aid, and the Maurice Warshaw Foundation Advisory Board.

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$19.97 / month
3-Tip Mini-Course Program